First, Facebook can act as a connecting and sharing media. Generally, many people use Facebook because they want to connect and communicate with their friends, especially their old friends. They might not be able to connect with their old friends. For example, they do not have their old friends’ contact number. In this case, Facebook is the main media to solve their problem. Only by searching and adding their old friends’ names on Facebook, they will be connected in communication. Furthermore, the use of Facebook is also developed into a sharing media. On Facebook, people can share their knowledge, experiences, stories, pictures, photos, videos, and other useful things. Their friends will know what they think and feel just by sharing them on Facebook. Those make Facebook a fast and simply connecting and sharing media.
Second, Facebook might be used as a media to advertise and market products. In line with the development of technology, many people try to advertise and market their products in online network which is related to online trading. Nowadays, online trading becomes popular and it is widely used in online network. Different from others media such as television, radio, and newspaper, online trading on Facebook is easier and cheaper. People do not need to pay to advertise their products. Just by posting what they would like to sell, buyers will see their products. Commonly, products they sell are kinds of cosmetics, shirts, jackets, shoes, handphone accessories, laptops, and books. In addition, the advantage of selling products on Facebook is giving the fast response from and to buyers. Buyers might ask and bargain the price by commenting on the post. Then, if the price is already fixed, they will transfer money to the sellers’ bank account. However, buyers can also come to the sellers’ shop or make a meeting to the sellers in a certain place. This shows us that Facebook can be an advertising media.
Third, in some research, it is stated that Facebook can be a teaching media. As what the writer has explained above, social networking provides a medium for people to make a communication that allows interaction. It is just the similar way to the teaching activity that use interaction too. According to Munoz & Towner, “Beyond high usage rates and some technological advantages, social networks, such as Facebook, can provide numerous other pedagogical advantages to both teachers and students.” When the usage of Facebook is high, the possibility to make Facebook a teaching media is widely opened. As what nowadays happens, many students are addicted in using Facebook, especially students in junior high school and senior high school. They also said, “Facebook provides instructors opportunities and structures by which students can help and support one another by building their courses atop the community already established by the students themselves.” Because students have Facebook account, they can use Facebook as a media to help and support other students in order to do, for example, courses or discussion. For the teachers, they can use Facebook as a media to share assignment, useful links about education, and teaching materials. This statement is also supported by Munoz & Towner, “Facebook helps instructors connect with their students about assignments, upcoming events, useful links, and samples of work outside of the classroom.” Only by sitting in the front of computer, students can receive the materials and also the assignments from the teachers. This makes the teaching and learning more attractive and amusing.
All in all, Facebook is a social network that has many advantages. First, it can be a connecting and sharing media. It helps people connect and share to everyone around the world. On Facebook, people might easily find their old friends that they never met them again in the real life. Moreover, Facebook also gives a chance to people to share any kind of information that might be useful to others. Second, Facebook also can be an advertising media to market products simply and effectively. Nowadays online trading has already caught many people attention in a recent time, because it will save more time and energy. Finally, Facebook also can be a teaching media. Because the user of Facebook in students’ community is high, the possibility to make Facebook a teaching media is also high. In addition, it is supported by the capability of Facebook to make a communication that allows interaction. It is not exciting if Facebook then becomes attractive teaching media. It can be concluded that Facebook is a new media having some advantages that people must be wise and creative in using it.
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